Our Team

Laura Fracassi
Chief Executive Officer

At Blue Door, Laura directs the big picture and focuses on public relations strategies for the firm’s various accounts.

With more than a decade of experience in public relations and public affairs, Laura has worked with clients across various sectors including healthcare, technology, finance and transportation. Specializing in media relations and crisis communications, Laura has created Blue Door as a niche hospitality firm representing some of Toronto’s top restaurants, bars, hotels and spas.

Laura graduated from Western University with a Double Honors Degree in Sociology and Psychology. Prior to founding Blue Door, Laura was a Senior Associate at Sussex Strategy Group, leading that firm’s robust communications team.

“There is only one thing worse than being talked about and that is not being talked about.”

- Oscar Wilde

Brody Major
Director of Digital

In 2019, Blue Door acquired Brody’s thriving digital marketing agency, PunchxPepper, and he became the company’s Director of Digital Marketing. Brody's background in film, media, e-commerce, and hospitality has fostered a niche focus to help our clients build better, longer lasting relationships with their clientele. With his impressive track record working with Toronto's top tier brands, Brody has been a go-to for industry talk in publications such as The National Post, The Queen's Journal, and The Huffington Post.

Brody brings a diverse set of business skills coupled with extensive experience in the digital field, including campaign strategy and development, analytics and reporting, email and digital marketing. Brody leads all aspects of Blue Door’s digital team and is constantly searching for new ways to optimize our service offerings to benefit all clients.

“There’s only one way to justify work that’s better than it needs to be: Because you cared enough.”

- Seth Godin
 

Aaron Lieberman
Digital Marketing Manager

Tremendously talkative and obsessed with Chance the Rapper, Aaron spends so much time on social media that Mark Zuckerberg charges him rent. As a natural storyteller with a background in public relations, Aaron has transitioned to the digital sphere and hasn’t looked back.

Aaron graduated from a joint program between the University of Ottawa and Algonquin College with an Honours Bachelor Degree in Public Relations. Prior to joining Blue Door, Aaron spearheaded a program at Algonquin College creating compelling online content for the communications and public relations departments. When he’s not behind his monitor writing social posts and building digital ads, Aaron is watching football or basketball and/or spending time with his amazing girlfriend, Tereza, and his noisy French bulldog, Bo.

“Nobody who ever gave his best regretted it.”

- George Halas

Delia Loveless
Public Relations Manager

In her role as Public Relations Manager, Delia primarily focuses on event management, media relations and influencer marketing.

Prior to joining the Blue Door team, Delia spearheaded marketing and communications for various technology start-ups, mid-sized companies, and non-profits. Delia was also the Vice President of Communications for the IABC (International Association of Business Communicators) and sat on the IABC Golden Horseshoe Board of Directors.

As the self-proclaimed office foodie, Delia refers to Blue Door as her “dream job” where she represents best-in-category clients and enjoys complimentary food wherever she goes. You can find Delia scoping out the next new restaurant opening or scrolling through Instagram to find Toronto’s next best content partner.

“Next to doing the right thing, the most important thing is to let people know you are doing the right thing.”

- John D. Rockefeller

Julie Martinez
Graphic Designer

Julie is our driving creative force at Blue Door. After graduating from Carleton University, Julie recently finished a post-graduate certificate in graphic design and interactive media. As our in-house graphic designer, Julie delivers and implements rich content marketing strategies using graphic design and creating compelling motion graphic videos.

As part of her specialized skill set, Julie also works as part of the company’s branding department helping restaurants and food brands find their identity.

“Creativity is nothing but the way to solve new problems.”


- Diana Santos

Angela Scattolon
Sr. Digital Marketing Coordinator

Anthony joins Blue Door following the completion of his undergraduate degree in Political Science and his post-graduate certificate in Public Relations. As our Community Manager, Anthony is the voice of our clients online and works each day to create engaging content for Blue Door clients.

Anthony is passionate about the hospitality sector and delivers a fresh perspective on how restaurants, hotels, bars and brands can effectively engage with their audiences on social media platforms.

“Be willing to sacrifice anything, but compromise nothing in your quest to be your best.”

- Kobe Bryant

Anthony Tran
Digital Marketing Coordinator

Anthony joins Blue Door following the completion of his undergraduate degree in Political Science and his post-graduate certificate in Public Relations. As our Community Manager, Anthony is the voice of our clients online and works each day to create engaging content for Blue Door clients.

Anthony is passionate about the hospitality sector and delivers a fresh perspective on how restaurants, hotels, bars and brands can effectively engage with their audiences on social media platforms.

“Be willing to sacrifice anything, but compromise nothing in your quest to be your best.”

- Kobe Bryant

Nora Li
Digital Marketing Coordinator

Anthony joins Blue Door following the completion of his undergraduate degree in Political Science and his post-graduate certificate in Public Relations. As our Community Manager, Anthony is the voice of our clients online and works each day to create engaging content for Blue Door clients.

Anthony is passionate about the hospitality sector and delivers a fresh perspective on how restaurants, hotels, bars and brands can effectively engage with their audiences on social media platforms.

“Be willing to sacrifice anything, but compromise nothing in your quest to be your best.”

- Kobe Bryant

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