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February 4, 2021
The Next Wave: How Restaurants Can Adapt in the Age of a Pandemic
With months of closures, thousands of restaurants forced to halt operations, millions of workers unemployed, and billions in lost revenue, the COVID-19 pandemic has arguably been the foodservice industry’s greatest challenge to date.
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February 4, 2021
10 Things We’ve Learned Running an Agency
Running any business is challenging, but a marketing agency can be particularly difficult. It has taken us well over a decade to understand the foundation and framework that makes an agency successful and still, there are constantly changing variables at play.
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October 22, 2020
Top Sales Tips for Black Friday and Cyber Monday
Despite the headlines claiming that
Black Friday
and Cyber Monday is dead
, COVID-19 regulations and restrictions will not be hindering holiday shoppers this year.
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October 22, 2020
The Top Five Virtual Events Happening in Toronto this Fall
Virtual events are creating spaces for people to build relationships, collaborate globally, decompress, and rebuild social connections during a time of physical solitude.
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October 22, 2020
How Programmatic Advertising Has Changed Digital Marketing
If you want to build more effective advertising campaigns that spend budget efficiently and hyper-target the right consumers at the right time, programmatic advertising is the best option for your company.
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July 22, 2020
When to Spend Money on a PR Firm and When to Do it Yourself (or not at all)
Public relations, which focuses on earned third-party exposure, is an appealing service desired by many large, small, and independent businesses.
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July 21, 2020
Why Supporting Clients During Hard Times Pays Off
While Canada has successfully flattened the curve, our physical distancing remains. Returning to the office for some companies could be months away and some may decide to never return.
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July 21, 2020
The Most Important Elements to Include on Your New Website
With more and more businesses moving into the digital space, the best way to organically grow your online business is a well-designed website for potential customers. We all know that websites are often the first opportunity to make a lasting impression, so it is important that you put your best foot forward.
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July 17, 2020
Five Reasons You Should Consider A Career In Graphic Design
A career in graphic design is ever evolving. It shifts with new inventions and trends, yet it remains a constant at the core of nearly every creative agency and every campaign you see.
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July 17, 2020
Agency Shoutouts for Innovation During COVID-19
It’s undeniable that industries across the nation have been significantly impacted by COVID-19. Many businesses who were once lucrative establishments with enviable portfolios saw their businesses crumble in a matter of days due to the pandemic and the shutdown of the economy.
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July 17, 2020
Like A Tree Falling In The Woods: Five Reasons Your Business Needs Social WiFi
If a customer enters your business but doesn’t make a purchase, did they still bring you value?
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July 15, 2020
How to Manage Your Agency’s A/R and A/P During a Pandemic
It would not be a far stretch to say that the COVID-19 pandemic has thrown most businesses for a loop. Uncertainty, confusion, and decreased revenues are enough to make any firm feel the pinch.
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